Swedish Rags

A brand and product storytelling film for Swedish Rags.

Swedish Rags rugs and pillows are handwoven in natural cotton rags and linen warp yarn using traditional Swedish rag rug technique. They use certified leftovers from the textile industry, for sustainability. A waste water management system with 100% water purification is used - a fundamental basis from a sustainable point of view. To take care of what you have and create something useful and beautiful out of it is an old Swedish tradition. In the production fine leftovers are handwoven to modules and sewn to larger rugs, sometimes gigantic ones. Sustainable handicraft with endless possiblities.